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Most Important Car Launches In India - 2014

Most Important Car Launches In India - 2014

Snapshot: We bring you a list of top 10 cars launched in 2014, which were highly awaited.

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As we know, 2014 is about to get over and the new year is coming with a ray of hope for the car manufacturers. But 2014 was not bad either, considering the number of new launches manufacturers did during the gone year. We bring you a list of top 10 cars launched in 2014, which were highly awaited.

Honda City
If there is one vehicle under the budget of Rs 10 lakh in Indian market, which is hard to neglect, no matter what, it definitely is the Honda City. One of the most sought after and reliable sedan, Honda City  enjoys a respect in our country. And the reasons are innumerous, be it the reliable engine, or the low maintenance cost or the comfort and ease of drive, the car is an ultimate choice for a buyer looking for a premium sedan. The new generation City was highly anticipated, as it was coming with a Diesel engine for the first time in our country. The fourth generation Honda City got it all right, from pricing to features and got a tremendous response from the buyers.

Hyundai Elite i20
If sales numbers are one of the criteria to determine the eagerness of a launch, Hyundai Elite i20 definitely scored full marks for it. Replacing the previous generation i20, the all new version, christened as the Elite i20 was one of the most awaited launch of the year. Coming from one of the most reputed brand in the country, Hyundai, who radically changes the design of the next generation car, the Elite i20 was also expected to get a more than just a minor makeover thing. And Hyundai launched what they promised. The car is one of the best looking hatchback in the country right now and the feature list is exhaustive as ever. The built and ride quality has improved exponentially and people are loving the new car.

Maruti Ciaz
While Honda City enjoyed almost a no competition environment for quite some time in India, Maruti Ciaz rattled the castle of the City drastically. Maruti Ciaz was one of the most anticipated product for not only the consumers but also Maruti itself, since it was first premium offering from the brand after a long time. And the success of the car is what, will ensure the company's future prospects in the premium segment, where Maruti is largely invisible. But what happened after the launch made Maruti proud. Ciaz not only reached to the hearts of the customers, it managed to outsell Honda City, the very first month of its launch. Now Maruti is deciding to up the ante and launch more premium products in the coming year and take the market by storm. 

Maruti Celerio AMT
There is no denying the fact that, if Maruti rules the Indian market today, it is due to the hatchbacks. But a company as big as Maruti does make mistakes and one such mistake was Zen Estillo. As much as the Zen was loved in India due to its small yet powerful design, the Estillo didn't received the appreciation from either the critiques or buyers. And hence Maruti has to launch something new in the compact hatchback segment to replace Estillo, which they duly did by launching Celerio. Though there was nothing too radical about the car, the AMT gearbox it offered, made it the cheapest AMT in the country and hence it received a good response in the market. The design was too next door looks and ride quality was smooth. Adding to it was the right pricing and hence it was one of the most anticipated cars of 2014.

Tata Zest
This definitely is the most refined and posh product from the Indian automotive giant, which was manufactured under the HorizonNext concept, and hence most anticipated one in 2014. Tata Zest is a new compact sedan from the Tata Motors and brings out a whole new strategy of Tata Motors among the buyers. While Tata was pretty much famous among commercial vehicles as a diesel car manufacturer, the Zest changed the game and Tata received never before like response for the petrol model too, and now Tata is ready to take game to the next level with the upcoming Bolt hatchback and the Kite sedan and hatch, next year.

Honda Mobilio
Multi Purpose Vehicles or MPV is not much of an anticipated segment in India, as it is considered more of a taxi genre. But Honda Mobilio changed the perception level of consumers and set a new level for the upcoming vehicles too. The result was, Honda Mobilio became one of the most awaited cars in India and once launched, broke many records of MPV sales. Infact, many upcoming MUVs were now anticipated as a decent people mover, not for commercial purposes but also as a personal car. Honda Mobilio offers Honds'a reliability attached with decent space for 7 people inside the cabin and modern age looks. Now people are waiting for the Datsun Go+MPV, Mahindra's unnamed MPV and much more.

Maruti Suzuki Alto K10
 Maruti Alto has always been a top seller in the country and for the past few years, the car is continuously selling 20000 plus units every month, making it number 1selling car in India. Available in 800cc and 1 litre engine options, the difference between both the cars was evident by the body design. So Maruti decided to bring a new K10 in the market, but adds an Automatic gearbox to it, making it the cheapest AT in the world (which Celerio was earlier). Combine all these factors and Alto K10 became one of the most anticipated cars in India. The sales numbers are still similar for the car, proving it hasn't lost its credibility among the buyers.

Mahindra Scorpio New
If there was one SUV that stayed true to its big buffy homemade image, it was always the Mahindra Scorpio. The Indian market is full of SUVs, but none could challenge the image of Mahindra Scorpio. But the dynamic nature of automobile market can engulf any car no matter how famous she is. Same happened with Scorpio, who under the pressure of evolving technology was lagging behind other SUVs. And hence M&M decided to bring Scorpio in a new avatar, and not just a facelift, but a completely new vehicle. Hence, they fiddled with the Chassis, design, interiors, safety and everything in a car, to give us the all new Scorpio. Hence the car was most anticipated and once launched, received a lot of mixed reviews. Some said the looks are not good, some said, it looks more mean now, but whatsoever the reviews, the SUV sold good numbers. 

Datsun Go
Datsun was the long lost budget brand of the Japanese manufacturer Nissan. So when Nissan decided to revive the brand globally starting from India by launching one of the cheapest car in India, Datsun Go, it instantly became one of the most anticipated cars with the buyers. And going by the looks, the car was definitely one of the best looking and spacious in its segment and priced appropriately. But series of management bad decision and marketing efforts made Datsun Go, a failure in India. To further nail the hammer, NCAP ratings gave Datsun Go a sub Zero score and even wrote to Mr. Ghosn (Renault - Nissan Head) to take down the car from the market, seeking the safety of the occupants. As much as Datsun Go was an anticipated car in India, the after launch events didn't prove too good for the brand.

Hyundai Xcent
Hyundai Motors was present in almost every segment in India leaving aside the compact sedan segment, until the time Hyundai decided to launch Xcent under the same segment. Xcent was a sedan version of Hyundai Grand i10 and had to fight with the segment leader Maruti Dzire and Honda Brio. Since Hyundai carries an excellent brand image in India, any launch from the Korean manufacturer is considered good, and when the launch is in the Rs 5 lakh -Rs 8 lakh budget, which many middle income group Indians look forward to, it ought to become awaited. And after the launch, the car received good response, although it couldn't outsell Maruti Dzire, but the sales numbers were good enough. 

Also check our list of highest selling cars in 2014

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