Triumph Castrol friendship heads to India for marketing purposes
Snapshot: Under the partnership, Castrol will provide fully synthetic and high-performance engine oil to all Triumph dealerships in India
Triumph Motorcycles and Castrol India have joined hands to market the iconic British motorcycles in India. This agreement will make Castrol the lubricant supplier for Triumph Motorcycles in India.
Commenting on this, both the companies released a statement saying, "In addition, Castrol and Triumph will jointly undertake marketing and promotional activities for Triumph motorcycles in India, with Castrol also providing technology support to Triumph through co-engineering of lubricants for future motorcycle models."
Adding more on the partnership, Vimal Sumbly, Managing Director, Triumph Motorcycles India said, "We are extremely pleased to have tied up with Castrol, one of the leading brands for motorcycle lubricants. Triumph Motorcycles is committed to providing a complete riding experience and this tie up will further enhance the commitment that Triumph has brought to India."
Globally, both these brands have joined hands to smash the world speed record at the AMA Land Speed Grand Championships which currently stands at 376mph. The Castrol Rocket which is a 1,000bhp motorcycle intends at breaking the 400mph barrier at the Bonneville Salt Flats going to happen between 23rd and 28th of August.
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