Bollywood Superstar Ajay Devgn has won an Audi A5 for his best ‘Answer of the season’ on Koffee with Karan Season 6. The Answer of the Season has been chosen from the quirkiest and most fun answers given by the guests in the sixth season of Koffee with Karan that airs Sundays at 9 pm on Star World. The brand with four rings upped the glamour quotient by associating with the sixth season of Koffee with Karan show, which featured India’s most famous celebrities.
“Audi has always been associated with the top most events and properties in the world of entertainment and sports, globally as well as locally. This is why we are encouraged to have received a fantastic response from our association in India with ‘Koffee with Karan’. Our philosophy of ‘Audi is more’ not only reflects in our products but our marketing strategy is a clear demonstration of the same as well. The announcement of the Answer of the Season winner getting a brand new Audi A5 Sportback added a lot of intrigue to the show and created popular debates amongst fans every week on which answer should win an Audi,” said Mr. Rahil Ansari, Head, Audi India.
Even the enthusiasm on the show by the celebrities has taken the importance of the answer of the season to the next level. We at Audi India are really excited to hand over the Audi A5 Sportback to Mr. Ajay Devgn and welcome him to the Audi family,” added Mr. Rahil Ansari. The German luxury automaker had completed ten years in India in 2017 and within this short span, the brand has become one of the most preferred luxury car brands for enthusiasts in the country. Audi is now being perceived as being a global brand that is Indianised – from being known as a ‘brand with four rings’ to ‘char bangdi’ or ‘char chudiya’, Audi has successfully entrenched itself in the Indian pop culture.