Mahindra Truck and Bus Division has unveiled the new FURIO range of Intermediate Commercial Vehicles (ICVs) in the Indian market. Being designed by Pininfarina, Mahindra FURIO marks the company’s entry into the ICV segment. The home-grown automaker intends to be a full range commercial vehicle player. The all-new Furio range is the culmination of focused efforts from more than 500 Mahindra engineers, 180 suppliers and an investment of Rs. 600 crores. It was rigorously tested for over 17 lakh kms across various terrains in India over more than 1,000 trials.
Speaking on the occasion, Dr. Pawan Goenka, Managing Director, Mahindra & Mahindra Ltd said, “The unveiling of the new FURIO range of ICV trucks is a defining moment for our Truck and Bus business as we are set to enter a new orbit and become a full range commercial vehicle player. With Pininfarina inspired design, the FURIO is set to be a game changer for us and perhaps for the industry, giving the new truck one of the safest, most ergonomic and comfortable cabins that will set new standards. I am confident that just like the BLAZO HCV Series, the FURIO range of ICVs will also set new benchmarks for performance, earnings and deliver better value to customers.” Mahindra Furio would offer one of the safest, most ergonomic and comfortable cabins in its segment.
Speaking at the unveil of the ICV range, Rajan Wadhera, President, Automotive Sector, Mahindra & Mahindra Ltd., said, “The Mahindra FURIO bears testimony to Mahindra’s capability of bringing the best to Indian customers, since it is based on meticulously gathered customer insights. The launch of the FURIO comes closely on the heels of the successful introduction of Mahindra’s HCV range of trucks, the BLAZO, which also resulted in substantial volume and market share growth for Mahindra. With the addition of this new range of ICVs, MTB will emerge as a complete trucking solutions provider in the Indian CV market.” Being built at Mahindra’s world class manufacturing facility at Chakan near Pune, it is powered by the super-efficient, light weight, low friction, MDI Tech engine, with FuelSmart technology.
Mahindra Truck and Bus Division has a wide service and spares network comprising of 100 3S dealerships, 149 authorized service centers, 2,900 roadside assistance points, a spares network of 1,600 retail outlets and 32 strategically located Parts Plazas.