The German luxury automajor, Audi has kick started the 2016 season of the Audi Q Drive in Karnal. The initiative is immensely popular driving program and is in its fifth edition. The Audi Q drive program will be held across 30 dealer locations in India, where all the Audi enthusiast can on the wheels to experience the functionality and performance of the Audi machines.
The Q drive experience is basically an opportunity for the Audi customers to get behind the wheels and feel the performance and quattro technology of Audi SUVs like Q3, Q5 and Q7. first of its kind initiative for customers to experience Audi’s luxurious SUVs, this initiative was launched in 2012 and over 10,000 customers have participated in this program since its launch.
Speaking on this, Mr. Joe King, Head, Audi India said “The Audi Q range highlights the sportiness, the sophistication and the progressiveness of the brand, The Audi Q Drive showcases the functionality and capability of our SUVs while demonstrating their outstanding quattro capabilities on an off-road track. For all the Audi enthusiasts, it is the perfect opportunity to experience the grit and strength of the Audi range in a natural off-roading environment.”
Further, he added, “India with its diverse terrain is a land of quattro and our luxurious SUV’s in the Audi Q range are a preferred choice of mobility for many enthusiasts. Audi SUVs are luxury vehicles that are primed to discover the adventurer in you and we are confident of maintaining our position of strength in the luxury SUV segment.”
The Q Drive initiative is conducted within city limits, the Audi Q drive tracks are created specially across locations, with variations arising from location based constraints addressed on-ground. Audi India has a team of instructors responsible for supervising the build-process of these tracks including Audi India’s racing talent Aditya Patel. Customers enjoy driving the SUVs on specially made off-road track and manoeuver obstacles such as hill climbing, hill descend, slush, acceleration, braking, rumblers, axle twister and articulation and tilt angle.