Not content with beating Mercedes Benz and BMW just in new car sales, Audi India has also launched an offensive in the used luxury car segment in the form of Audi Approved: Plus Gurgaon - the largest luxury pre-owned car showroom in India. The world-class showroom at Orient Bestech Business Tower, Hero Honda Chowk, NH8, Gurgaon is built over an area of 26,500 sq.ft. and features a 33-car display - a first for India. The facility will cater to the increasing demand across the National Capital Region for quality pre-owned cars.
The showroom was inaugurated by Mr. Joe King, Head, Audi India along with Mr. Rashy Todd, Managing Director, Audi Gurgaon (Zenica Cars India Private Limited). Audi India had also brought in Abhishek Bachchan to the event for the shutterbugs.
Mr. King said, “We are proud to announce the opening of the country’s largest Audi pre-owned luxury car showroom – Audi Approved: Plus Gurgaon. The achievements of Audi Gurgaon have been commendable in the area of new car sales and we are confident that they will do an incredible job with this new venture. With the rising income and increase in aspiration, the demand for pre-owned luxury cars has witnessed a significant increase in the recent past. Audi Approved: Plus is the perfect opportunity for Audi fans in Delhi NCR to upgrade and join the Audi family."
The Audi Approved: Plus program comprises more than 110 multi-point checks, which should translate into peace of mind for prospective owners. The vehicles will undergo mechanical, bodywork, interior and electrical inspections, and a full road-test would also be done. If any of the multi-point checks show any irregularity, the vehicle will be reconditioned with Audi Genuine Parts before it is made available for sale. A 2-year warranty and 24 hours Audi Roadside Assistance would also be offered to the customers.
The showroom also features a progressive bistro concept, state-of-the-art interiors, lighting and technology, and looks all set to create new benchmarks in the pre-owned luxury car market.