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Audi Registers Best Ever March Sales Globally

Snapshot: With around 438250 units sold, Audi global sales increased in the first quarter by 6.1 percent compared with the same period in 2014.


The Ingolstadt-based luxury carmaker Audi delivered maximum number of cars in the month of March 2015 than ever before. This means that the company with the Four Rings has registered an increase in sales for 63 months in a row. With around 438250 units sold, Audi global sales increased in the first quarter by 6.1 percent compared with the same period in 2014 – with growth in all regions.

The successful start to the year was also helped substantially by the March results. Thanks to an increase of 4.4 percent to around 177950 cars, Audi completed more deliveries in a single month. In the UK alone, March yielded a 3.8% rise in sales compared to the previous year to 29140 units. During the first three  months of the year, sales primarily increased for the A3 family (+43.8%), the Audi  Q3  (+9.6%) and the Audi A6 (+8.1%). he demand for the full-size category model grew especially in Germany, up 19.0 per cent since the beginning of 2015. Audi sales have increased in the Asia-Pacific region by 7.6  per cent to around 162,150 since the beginning of the year.

Overall, Audi deliveries have climbed in the U.S. by 13.8 percent to 40,098, despite the lingering winter. The success story of the previous months also continued in March, with a growth of 20 percent. The Audi Q5 was again the best seller in the United States and a growth driver with 3,934 units – an increase of 17.2 per cent. Sales were also clearly in the double-digits in other major markets: for example, Audi unit sales in Brazil increased in March by 63.9 percent. In Europe too, Audi recorded the best first quarter in its history. Despite the continually strained economic conditions in some markets, the car maker managed to slightly increase its number of deliveries compared with the first three months of 2014 and exceed the 200000 mark in unit sales (+3.4% to around  207,250 units).

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