Cars in India | Autoportal.com

Audi ties up with both Apple & Google

Audi ties up with both Apple & Google

Snapshot: Audi will offer a choice of both Apple CarPlay and Google Android Auto in its future cars for smartphone integration

- Comments    |    Write Comment

Audi is bringing the Google Android Auto and Apple CarPlay software platforms into cars. Major functions will be integrated into the Audi Multi Media Interface (MMI) in the future.

“Our customers want to be ‘always on’ and use the services they know from their smartphones in cars as well,” says Prof. Dr. Ulrich Hackenberg, Board Member for Technical Development at AUDI AG. “In this regard, we are working closely with leading companies like Google and Apple. In the future, customers will be able to use the functions available to them on their smartphones via the operating systems in their cars as well.”

“User friendliness and low distraction are important parameters for integrating these functions. Data security also plays a vital role. We are separating the vehicle-related functions from the infotainment features, thereby securing the data against unauthorised access. The customer has to give express consent for the use of data generated in the vehicle,” he continues.

Audi is the only premium automotive manufacturer to be a founding member of the Google Open Automotive Alliance (OAA). This cooperation was launched in early 2014 with the goal of integrating the Android platform and its apps into cars under the “Android Auto” banner. Initial results are already available in the form of services such as navigation via Google Maps and the streaming service Google Play Music. Integration of CarPlay is also taking place through intensive dialogue between the Audi development lab in Silicon Valley and Apple. This close cooperation enables optimum integration of the two most widespread smartphone platforms into the Audi MMI. Customers will be able to choose at any time which of these platforms they wish to use in their cars.

Related car news

  • Google announces in-car connectivity with Android Auto 26-06-2014 Gauri Lokhre Google announces in-car connectivity with Android Auto
  • Volvo Car Group joins the Open Automotive Alliance 26-06-2014 Ranojoy Mukerji Volvo Car Group joins the Open Automotive Alliance
  • Mahindra XUV500 Gets Several New Technologies 01-09-2017 Mayank Gupta Mahindra XUV500 Gets Several New Technologies
  • Volvo Partners With Google For Next-Gen Android Apps 17-05-2017 Mayank Gupta Volvo Partners With Google For Next-Gen Android Apps
  • Mahindra XUV500 W6 with Android Auto Launched at Rs. 13.80 Lakhs 19-04-2017 Mayank Gupta Mahindra XUV500 W6 with Android Auto Launched at Rs. 13.80 L...
  • Audi Q8 SUV concept teased ahead of 2017 NAIAS debut 22-12-2016 Davender Soni Audi Q8 SUV concept teased ahead of 2017 NAIAS debut
Helpline