India’s largest exporter and the second largest car manufacturer, Hyundai Motor India Ltd. announced that more than 500,000 visitors to the Auto Expo 2016 have Experienced Hyundai. Hyundai Pavilion featured 17 cars across 12 zones representing the present and the future of automobiles in India. This pavilion has been one of the stand out point at the Delhi Auto Expo.
Speaking on Visitors at the Hyundai Pavilion, Mr Rakesh Srivastava, Sr. VP, Sales & Marketing, HMIL, said, “We are glad and enthused to see the over 500,000 visitors at Hyundai Pavilion at the Auto Expo to Experience Hyundai through multiple product showcase and engaging digital formats. The pavilion is themed on three core pillars of Design & Safety, Future Technology and Digitalization to enable visitors to understand Hyundai brand and experience Hyundai philosophy.”
At the Hyundai Pavilion, the Global SUV – Tucson and HND- 14 (CARLINO) the sub-compact SUV concept caught the eyes of the visitors, while Hyundai N 2025 Vision Gran Turismo’ has been a favourite for selfie seekers. Undoubtedly, Hyundai Motor products like Creta, Elite i20, and Grand i10 still remain consumer favourites generating constant enquiries from individual owners and business buyers alike.
The Digital Engagement at Hyundai Pavilion have been a crowd favourite, with both adults and children queuing up to experience the racing Simulator, click a Time Freeze Selfie and try the Mind Race with their friends and family. Created to offer a 360 degree experience to the visitors at the Hyundai Pavilion, digital engagements challenge the minds of the visitors and offer instant gratification. It offers integration across all digital and social platforms with quick registrations through RFID.
At the Kids zone over 10,000 children have been issued certificates based on their learning of Road Traffic Safety. The Road Traffic safety has been one of the key pillars of Hyundai’s CSR initiative – ‘Safe Move’.