Three years since its initiation in November 2013, BMW's i-range achieved a noteworthy point of benchmark of selling 1,00,000 units of electric and hybrid cars across the globe. This incorporates both the electric vehicle – i3 and i8, as well as other hybrids under iPerformance tag.
The real supporter to the deal figure is the five-door urban electric hatchback, the i3, which alone contributes more than 60,000 units. The electric sports car – BMW i8 got 10,000 takers since 2014. Rest of the contribution of 30,000 units are from plug-in hybrids which are under the BMW iPerformance name and incorporates vehicles like the 3 Series 330e, the X5 xDrive40e, 2 Series Active Tourer 225xe and 740Le xDrive.
The German manufacturer has recently unveiled a plug-in hybrid model of the Mini Countryman, that is expected to launch early next year. The company also has plans to launch the i8 Roadster in 2018, ahead of a fully electric Mini in 2019 and a purely electric-powered BMW X3 in 2020. Arrive next decade and BMW plans to introduce another, larger BMW i model with an electric drive and autonomous driving called the BMW iNEXT.
According to the Chairman of the Board of Management of BMW AG, Harald Krüger, BMW i remains the spearhead in terms of innovation and will continue to open up groundbreaking technologies for the BMW Group. When it comes to electric drivetrains, the company has already successfully managed to put this technology transfer on the road. The next technological advance the company will address is automated driving, where the BMW iNEXT will set a new benchmark.