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Chinese automaker Chery might enter India in Joint Venture with Tata Motors

Chinese automaker Chery might enter India in Joint Venture with Tata Motors

Snapshot: Chery Automobiles already share a 50:50 partnership with the Tata group since 2012 to sell Jaguar Land Rover (JLR) vehicles in China.

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Chinese carmaker Chery Automobiles is planning to enter the Indian auto market through a Joint Venture with Tata Motors

The automaker already shares a 50:50 partnership with the Tata group since 2012 to sell Jaguar Land Rover (JLR) vehicles in China. This partnership assisted JLR to set up their maiden joint-manufacturing plant in 2014 in Changshu, China.

According to the representatives of Chery Automobiles, it would be a great opportunity for them to enter India which has a fast-growing auto industry and as they already had an existing partnership with the Tata Group, they will look for setting up another Joint Venture in India. The representative also added that there’s no certainty of the alliance yet. In this regard, a Tata Motors representative stated, "Tata Motors standalone business is not engaged in any kind of discussion. We do not have any further information to share at this point of time."

"If there are discussions on market entry of Chery in India, Tata Motors may pursue it, because of its strong association with Chery in China. But the company needs to see a value in the deal, as it had in the past", he added.

Renowned auto manufacturers around the world are slowly opting for tie-ups and alliances which would be mutually profitable. It also will reduce the manufacturing and development costs on the engine, platform, system etc. The upcoming Renault-Nissan-Mitsubishi alliance is expected to become the world's largest auto manufacturer around the year-end.

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