After a three year long stint, Mr Naresh Kumar Rattan has stepped down from the position of an executive director at Pune-based Force Motors. Mr Rattan will be taking over as the new director of sales & marketing at Sonalika Group, wherein he would be responsible for the brand’s all three business verticals: International Tractors Ltd, International Cars & Motors Ltd and Sonalika Tractors.
Mr Rattan joined Force Motors back in 2012 as chief operating officer – Tractors and president of sales & marketing – Commercial & Personal Vehicle Division. Prior to his stint at Force Motors, Mr Rattan spent 12 years building a career at the Japanese two-wheeler giant, Honda Motorcycles.
Sonalika Group on the other hand, has known to become one of the fastest growing Indian tractor makers with vehicles ranging between 20PS and 90PS. The group now also exports its products to over 74 countries in the world.
Both Force Motors and Sonalika Group have similar business interest as manufacturing engines, tractors and utility vehicles.