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Ford EcoSport hits 1 lakh sales milestone

Snapshot: More than 60,000 units of the EcoSport SUV have been sold in the country since its launch.

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Ford India’s hugely popular product, the Ford EcoSport compact crossover has reached yet another sales milestone. This time, the U.S-based automaker have announced that the EcoSport SUV has surpassed the one lakh sales mark in the domestic wholesales and exports combined. 

Ford India has also stated that the company is working in collaboration with its suppliers to reduce the waiting period for most variants of the EcoSport SUV to meed the strong demand in the Indian market. In this endeavour, the company is planning to introduce a third shift at its plant in Chennai to ensure the model is available on sale across all dealerships in the country, ahead of the upcoming festive season. 

Currently, the made-in-India Ford EcoSport is shipped into various international markets worldwide, including South Africa, Taiwan, Australia and several other European nations. First launched in 2011, the Ford EcoSport continues to gather strong response from the Indian customers. In the Indian market alone, the company has sold over 60,000 units of the EcoSport urban crossover. 

Commenting on the sales milestone, Vinay Piparsania, executive director of marketing, sales & service, Ford India said, “The 1,00,000 milestone is indeed special to all of us at Ford and further demonstrates the faith customers have in the product. The demand for Ford EcoSport continues to be extremely strong.”

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