We earlier reported you that Ford India has appointed VST Ford Spares as its exclusive Service parts distributor in the state of Karnataka. And, now the company has ventured in Kerala by appointing Focuz Auto Agenciesas as its exclusive distributor of genuine service parts in the state. Being located at No.12/202B, Near St. Joseph Hospital, Manjummel P.O., Udyogamandal, Cochin, Focuz Auto Agenciesas would be responsible for the distribution of competitively-priced and high-quality Ford parts in the region.
“Be it a multi-brand workshop or your trusted mechanic, Ford customers in Karnataka and Kerala will now be able to experience the safety and quality of Ford Genuine parts even outside of our trusted dealership network,” said Anurag Mehrotra, executive director, sales, service and marketing, Ford India. “With continued expansion of our retail distribution network, we are ensuring quality, reliability and convenience for our consumers so that they get a world-class ownership experience.” Continuing to enhance the ownership experience, Ford plans to expand the retail distribution of Ford Genuine parts to Maharashtra, and East of India in the next phase.
Alongside expansion in the retail distribution of Ford Genuine Service Parts, some other key initiatives undertaken by Ford in ensuring customer convenience include: Sub Assembly Levels for Repairs, Localization & Competitive Parts Pricing, Ford’s Happy Pockets Service, and Ford Vehicle Personalisation Centre. The company is continuing its effort to offer several other customer focused initiatives such as pan-India Roadside Assistance, 90 minute-Quick Service Bays, Mobile Service Vans, and Vehicle report card as part of its commitment. Just so you know, the American autogiant would launch 3 fresh products in next 6 months in India, which include Figo facelift, new-gen Endeavour and Mustang supercar.