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Ford plans to invest Rs 1,300 crore for setting up a global unit in Chennai

Snapshot: Bill Ford, chairman of Ford Motors, mentions that they have invested $2 billion to open up a global technology and business center, thus commencing with their third global product development centre within the Asian-Pacific region.

Ford Motor Company, the Detroit based American multinational automaker, has made announcements that they have invested a big Rs. 1,300 crore ($195 million) towards setting up a global technology and business centre in Chennai, India.

Bill Ford, chairman of Ford Motors, mentions that they have invested $2 billion to open up a global technology and business center, thus commencing with their third global product development centre within the Asian-Pacific region. Further, the president of Ford in the Asia Pacific, Dave Schoch, said that they are looking forward to initiate a Research centre in India, taking the tagline of “Make in India” into a different level. He further adds that India and China are the leading markets in the entire Asia Pacific region and are highly valuable towards the growth of the Ford Motor Company.

The new Ford business centre will hire around 3,000 new employees, among scientists, engineers and other skilled labourers, further making sure that there is a surge in the employment opportunities and also helping the cause of localising Ford’s Indian models further.

There are many other benefits that can be noted. Firstly, the Indian Ford models carry maximum chances of getting major upgradations and facelifts, without much increase in the price. And secondly, once the cars begin to be manufactured here, prices can be cut down on a significant rate, besides them being more generously fed with better specifications and features, thereby addressing the demands on Indian consumers better.

The Ford Motor Company chairman was heard as stating that India is not only a better market for automobiles but also a rich source of specialised talent and technical expertise. This step will inevitably attract the best out of the talents and work towards transforming the Chennai hub into a house of innovation for Ford Motor Company all around the world.

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