Ford Motor Company has sold over 7 million units of its Explorer SUV in the United States. Being launched in 1990 in the U.S markets firstly, this SUV has sealed the position of America’s favourite SUV by remaining as the best-selling SUV in the country for nearly a quarter century. And, now the company has announced that the new 2016 Ford Explorer would début on November 19 at the 2014 Los Angeles Motor Show.
Ford Explorer hit the market at a time when U.S. buyers were obsessed with minivans, offering family-hauling capability not found in most vehicles, and a design that captured the imagination of a generation. The V6-powered Explorer featured excellent interior space, and upscale Explorer models – the Eddie Bauer edition at launch and later, a Limited version – proved to be extremely popular. Today, Explorer sales remain strong. Through the first 10 months of 2014, U.S. sales are up more than 6 percent compared to last year. Explorer is also proving successful outside of the United States, where it is now sold in more than 100 markets. Ford expects to export 56,000 Explorers from the Chicago Assembly Plant to markets globally this year.
“Explorer changed the way the world thought about the family hauler – adventure became something you could put in your driveway,” said Craig Patterson, Ford Explorer marketing manager. “Explorer helped the family vehicle become an emotional purchase rather than a necessity. It’s no surprise it’s been the best-selling sport utility vehicle for a quarter century.” The new 2016 Explorer would hit the showrooms next year to commemorate the occasion of 25 years as America’s favorite SUV.