Cars in India | Autoportal.com
Select City

Are you from New Delhi?

Yes Change City
Stand a chance to win a Trip to Dubai! Know More
Autoportal
Independence Day Offer!
*T&C Apply

Honda bags 3 ad awards at Detroit Auto Show

Honda bags 3 ad awards at Detroit Auto Show

Snapshot: Honda has won three awards for ad films that it made, at the Detroit Auto Show

- Comments    |    Write Comment

This year at the Detroit Auto Show, cars were not the only thing in the limelight. They also focused on various aspects of the way the general people perceive brands. They looked at various aspects of advertising and that included broadcast television, online, interactive, experimental, and print and outdoor advertising. Winners in these categories were judged by about 50 directors, journalist and the public, of which about 20,000 people cast online votes to pick the winners of these categories.

Out of all these categories, Honda bagged three awards. Hands bagged the Broadcast Honors, Sound of Honda won the Online category, and Illusions won the Public Choice. Besides Honda, there were others who won a few awards. Hyundai won the Interactive award with Driveway Decision Maker, Fiat won the Print and Outdoor with the "Letters"; ad and Toyota's Tundra Endeavor Campaign spot and BMW's A Window into the Near Future were co-winners for Experiential.

Honda was the clear leader in the categories with the total number of awards that it won. The others that won the awards were much appreciated by the crowd present at the announcement ceremony. The online votes were clearly in favor of the Honda ad called 'Illusions'

Related car news

  • General Motors wins Car of the Year and Truck of the Year 14-01-2014 Arpit Phillips General Motors wins Car of the Year and Truck of the Year
  • The Detroit Auto Show showcases new cars 14-01-2014 Arpit Phillips The Detroit Auto Show showcases new cars
  • Honda launches ‘Art of Kabuki’ edition CBR250RR in the Indonesian market 14-08-2017 Prashant Singh Honda launches ‘Art of Kabuki’ edition CBR250RR in the Indon...
  • Current Offers and Discounts on Hyundai, Volkswagen, Honda & Tata Cars – August 2017 11-08-2017 Davender Soni Current Offers and Discounts on Hyundai, Volkswagen, Honda &...
  • Honda launches Activa 4G scooter in new matte grey color 09-08-2017 Prashant Singh Honda launches Activa 4G scooter in new matte grey color
  • Honda 2Wheelers India inaugurates 4th assembly line at Karnataka Plant 03-08-2017 Mayank Honda 2Wheelers India inaugurates 4th assembly line at Karna...


Helpline