This festive season has turned out to be a mixed package for the Japanese auto maker, Honda. In October 2016, the company has reportedly achieved the highest monthly sales figure of the year 2016. But at the same time it’s a decline of 23% against the same month in last year. On the other hand, Honda Motorcycle and Scooter India (HMSI), its two-wheeler wing has reported sales of 1.25 million units last month, a 9% growth over October 2015.
The company’s stats reveal that 15,567 units were sold in the domestic market in October 2016, in comparison to a staggering 20,166 units in the same month, last year, thereby witnessing a sharp dip.
In October 2016, Honda Motors sold 535 units of its smallest car, Brio, approximately 4,000 units of its best selling compact sedan, Amaze and 6,378 units of its luxury car, City alongside, exporting 289 units. But, the company scaled new heights with its two-wheeler segment with over 1.25 million sales mark, therefore, creating a new record. According to the company’s president and chief executive, Keita Muramatsu, for the first time in its 15-year history, Honda has sold more than 1.25 million units during a festive season. Out of this, 7 lakhs units were Activa scooters and 2 lakhs units were CB Shine motorcycles.
Interestingly, according to the HCIL CEO, Yoichiro Ueno, the company has witnessed its highest monthly sales of 2016 in the month of October, owing to the huge demand that was witnessed during the festive season.