Hyundai India is planning to launch a new diesel variant of its hot-selling sedan, Verna, to poise the strong competetion from the recently launched new Honda City. Hyundai introduced the fluidic Verna in 2011 in India and since then, the car has been dominating the diesel mid-size sedan segment in India. However, Honda has brought a lot turbulance in the market with debut of its diesel powered Honda City. Honda has already taken over 9000 bookings for its cleverly feature-packed City that is becoming a reason to worry for Hyundai.
The Hyundai Verna comes in two different set of engines for each petrol and diesel variants. The diesel buyers have options of 1.4-litre and 1.6-litre engine to choose between. The 1.4-litre diesel powered Verna is available only in two variants, base and EX, while the upper variants SX and SX(O) are available only in bigger discplacement engine. Apparently, Hyundai is betting at the same spot and planning to introduce the new variant, CX, as a top-end variant of 1.4-litre diesel engine powered Verna.
The new variant is likely to get features like electro-chromatic mirror, rear parking camera with parking sensors, 2 DIN audio with bluetooth and steering mounted controls, automatic climate control, electrically adjustable and retractable outside mirror with turn indicators, anti-lock braking system with EBD and driver-side airbag. The launch of this new variant will help the company to garner more sales in the segment where customers are willing to buy a feature-loaded sedan with the merits of an economical and competitive priced car.