Jaguar Land Rover, the Tata Motors-owned British luxury marquee, has launched InControl Apps - developed in conjunction with Bosch - in India. The new smartphone integration platform InControl transfers the interface from the phone to the in-car infotainment touch-screen, to allow users access to popular apps. The India-customised platform will allow access to popular apps in India like NDTV, Hungama, MapmyIndia and Zomato.
Rohit Suri, President, Jaguar Land Rover India Ltd (JLRIL), said: “InControl Apps will enhance the overall luxury experience of our vehicles and provide technology savvy customers a more convenient option to access their favorite apps. This is an exciting new technology addition to Land Rover vehicles, which have already become popular for their design, performance, craftsmanship and luxury credentials.” InControl Apps would be available on Land Rover models, including the Range Rover, Range Rover Sport and Discovery Sport.
Vijay Ratnaparkhe, Managing Director, Robert Bosch Engineering and Business Solutions said: “I am often asked whether phones will integrate with cars or perhaps phones will replace navigation systems. This smart phone integration solution is the best of both worlds. We ensure that ultimately technology serves the consumer in a convenient and safe way. For the tech savvy consumer, our products are built to delight. We are excited to be collaborating with Jaguar Land Rover India because both of us endorse quality craftsmanship to benefit the customer.” Jaguar Land Rover and Bosch have worked closely with leading third party app developers, specifically in India, to enable access to an initial suite of Android and iOS compatible applications.