Cars in India | Autoportal.com

Kia Motors launches its Brand Campaign

Kia Motors launches its Brand Campaign

Snapshot: The 360-degree multi-media campaign is led by a TVC which showcases the inspirations that go into the making of a Kia car.

- Comments    |    Write Comment

Kia Motors India has launched a 360-degree multi-media campaign that showcases the magical inspirations that go into the making of a Kia Car. The high-decibel campaign is led by a TVC that narrates Kia Motors' efforts to deliver cars with stunning design philosophy and practicality. Kia Motors is trying to engage with the new-age Indian audience and position themselves as an automobile design and quality leader. The TVC is live now and can be watched on digital platforms as well.

Also Read: Kia Motors India partners with leading financial institutions ahead of its launch

Kia_Car

The multi-media campaign highlights the importance of design in Kia's ecosystem which made Kia to be at the forefront of modern and practical design, a thought that led to making of some of the most legendary cars in Kia's product line-up. Before launching the campaign, Kia released some teasers of the TVC with those 'magical inspirations' that left the audience intrigued and fascinated.

Also Read: Kia Motors India opens its first dealership in the country

Kia_tvc

Mr. Manohar Bhat, Head – Sales and Marketing, Kia Motors India said, “This brand campaign established  Kia’s emphasis on design and how it changes the design rule-book with every car it introduces in the market. Right from the world’s heartthrob Stinger to the latest sensation Telluride all Kia cars have their unique identity with a common design language that stands out. We wanted to take a fresh approach through the campaign that rightly highlights the importance of design at Kia and the inspiration that drives us to make stunning cars that we are globally known for. Staying true to the brand philosophy of ‘power to surprise’ there’s more to come via the TVC so, please stay tuned!”  

Also Read: Kia to launch 2 all-new Cars in India in 2020

As reported earlier, Kia's first manufacturing plant in India is in its making in Anantpur district of Andhra Pradesh. Kia Motors is about to launch its first India specific SUV and wants to communicate with the Indian buyers through this high-decibel campaign. The 'Magical Inspiration' elements showcased in the TVC are -The Tiger, The Ballerina, The Slinky Spring, Fireflies, The Footballer, The Astronaut, The Humming Bird and Felix the Cat.

For Latest News & Updates, Click Here!

Related car news

  • Kia Motors bags over 250 Million Views for its Brand Launch campaign 24-04-2019 Davender Soni Kia Motors bags over 250 Million Views for its Brand Launch...
  • Kia Sonet Concept gets a worldwide debut at the Auto Expo 05-02-2020 Ankit Gupta Kia Sonet Concept unveiled for the first time at the Auto Ex...
  • New Kia Carnival records 1410 bookings in India in one day 23-01-2020 Autoportal Team Kia Carnival MPV India model registers 1410 pre-orders in on...
  • MG Hector and Kia Seltos Cross 50,000 Bookings in India 30-10-2019 Prachi Walia MG Hector and Kia Seltos Cross 50,000 Bookings Milestone in...
  • Kia Seltos SUV Registers 60,000 Bookings Since Launch 23-10-2019 Prachi Walia Kia Seltos Registers 60,000 Bookings; Second Shift Started a...
  • Kia QYI Sub-4-meter SUV Spied, To Be Unveiled in Auto Expo 22-10-2019 Autoportal Team Kia QYI Sub-4-meter SUV Spied Again Ahead of Auto Expo Unvei...