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Mahindra launches KUV100 in South Africa

Snapshot: Mahindra has launched the KUV100 in South Africa, expanding its lineup in 3 variants.

Expanding its model lineup in South Africa, Mahindra has launched its sub-segment SUV, the KUV100 starting R 1,49,995 (Rs 6,48,085, according to the today’s date conversion). The car made its debut in South Africa this month, as the global downscaling trend has already seen many markets showing healthy sales gains in demand for smaller, more economical cars, usually at the expense of larger and dearer models. At the same time, the SUV market continues to show rapid growth.

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During the media launch, Dr. Pawan Goenka, Executive Director, Mahindra & Mahindra Ltd said, "The launch of KUV100 in South Africa is a defining moment in the automotive journey of Mahindra in the country. KUV100 is our first foray into ground up petrol engine and with it we are defining a new SUV sub-segment and targeting a new customer group. South Africa is an important market for Mahindra and I am sure that with the launch of the KUV100, we will be able to bring new experiences to our customers."

He further added, "There is no doubt that the demand for SUVs is on the rise, both from a lifestyle appeal and a practicality perspective. However, SUVs are typically too expensive to purchase and to operate for budget-conscious buyers. The KUV100 seeks to offer access to the benefits of SUV ownership, but linked to the affordability and lower running costs of a small hatchback. The result is a vehicle with broad appeal offering a strong value proposition."

Dimensionally, the KUV100 measures 3,675mm in length, 1,715mm wide and 1,635mm tall with a wheelbase 2,385mm. Inside, the SUV gets a joystick-inspired short-shift gear lever, which is mounted in the dashboard for convenient use and also as a space-saving measure, a sporty steering wheel and mood lighting are among the highlights, a twin-pod instrument cluster, fabric upholstery, while piano black finishes endow higher-specification models with a more premium feel.

Mechanically, the  Mahindra HUV100 derive its power  from a 1.2-litre mFalcon G80 aluminium petrol paired with a 5-speed manual gearbox that delivers 81bhp at 5500rpm and 114Nm of torque between 3500-3600rpm and a 1.2-litre mFalcon D75 CRDe diesel engine that produces 76bhp at 3750rpm and 190Nm of torque between 1750-2250 RPM. both the unit come connected to a 5-speed gearbox and the drive is delivered to the front wheels.

In terms of active safety features, it gets ABS brakes with EBD and CBC are standard, while the passive features includes a dual front airbags and inertia reel seatbelts, both at the front and rear. Adjustable front and fixed rear headrests are standard.

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