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Maruti Launches ‘Gatimaan Ki Paathshala’ Initiative in Gurgaon

Snapshot: The activity, in association with Gurgaon Police will cover 125 schools in Gurgaon and will benefit over 50,000 students.

Maruti Suzuki has kicked off the ‘Gatimaan Ki Paathshala’ initiative in the country. It is an initiative for primary school students in the age group of 7 to 10 years for creating awareness about road safety and educate them on traffic rules and safety. The activity, in association with Gurgaon Police will cover 125 schools in Gurgaon and will benefit over 50,000 students. The inauguration was held at Manav Rachna International School Sector 51, Gurgaon, in the presence of Mr. V Puran Kumar, IPS, Joint Commissioner (Traffic), Gurgaon Police.

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Explaining the special drive, Mr Mahesh Rajoria, Assistant Vice President, Maruti Driving Schools, Maruti Suzuki India said, “Gatimaan ki Paathshala strengths our road safety initiative. Teaching children at this young age helps inculcate responsible road habits at an early stage. By educating these children, we are able to drive the message of road safety and significance of traffic rules amongst their friends and family members as well.” Gatimaan Ki Pathshala, is a part of Maruti Suzuki’s unique road safety initiative “Sabhya Roads, Bhavya Gurgaon”. Maruti Suzuki and Gurgaon Police have set a goal to make the city roads safe for the users. The Company runs road safety campaigns in Gurgaon and implements solutions for traffic issues, based on a scientific approach that involves closely monitoring and analyzing traffic data.

‘Gatimaan ki Paathshala’ is a specially designed initiative by Maruti Suzuki to educate the importance of road safety amongst school children in a fun way. Sessions include a mix of classroom and play activities that makes it interactive and interesting. The educational activities include Gatimaan, a superhero character, to explain to the children on how to be safe on roads through an interactive AV. This is followed by sessions on Dos and Don’ts for road usage and safety. To make the learning more effective, Maruti Suzuki has introduced a module of a road track with props like traffic signals, battery operated kids car, bicycle, etc. Students play the role of a driver, cyclist, traffic signal, pedestrian, etc., and demonstrate the benefits of following traffic rules.

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