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Maruti Vitara Brezza Touches 95,000 Bookings

Snapshot: The Vitara Brezza's backlog stands at 68000 as the company has delivered around 27,261 units till date

Maruti Vitara Brezza is nearing 1 Lakh bookings since the deliveries for the much-awaited micro-SUV started from March 21, 2016 in the country. To be precise, the Vitara Brezza has registered 95,399 bookings till date, and out of them around 27,261 units have been delivered. It has a waiting period of upto 8 months, and even Maruti has twice increased the production at its Manesar and Gurgaon plants to bridge the demand-supply gap.

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Maruti Vitara Brezza had its world premiere at the 2016 Auto Expo in February, while it was officially launched on March 9, 2016 in India. It was priced in a bracket of Rs. 6.99-9.68 Lakhs (Ex. Showroom, New Delhi), while introduced in six grades:  LDI, LDI (O), VDI, VDI (O), ZDI, ZDI+. The deliveries of the sub 4-meter SUV started from March 21, and unlike Baleno and S-Cross, it was sold via regular Maruti dealerships. The Vitara Brezza's backlog stands at 68000 and hence, the company has lower down the production of some other less popular models in order to fastrack the pending deliveries. Reportedly, the country's largest automaker is also working on petrol variants of the SUV, and they are expected to be available from November 2016.

Under the bonnet, the Vitara Brezza has the same tried-and-trusted 1.3L 4-cylinder DDiS diesel engine which develops a maximum power of 89bhp and peak torque of 200Nm. It is linked to a 5-speed manual transmission with rumors of introduction of an AMT gearbox are still afloat. It returns a mileage of 24.3kmpl (ARAI-Specified). Maruti Vitara Brezza challeneges the likes of Ford EcoSport and Mahindra TUV300 in the Indian market. Maruti would introduce yet another crossover, named Ignis around festive season of Diwali. Being showcased at the 2016 Auto Expo, it would be positioned beneath the Vitara Brezza while locking horns with Mahindra KUV100. It would be the third company product to be sold via NEXA premium range of showrooms.

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