In the country’s largest single corporate order in recent times, German luxury carmaker has delivered 120 units of the C-Class sedan to Carzonrent India, making the latter the only brand in the country with a such a large number of luxury cars in its fleet. The 120 units of the C220 CDI were formally handed over to Rajiv Viz, managing director of Carzonrent by Eberhard Kern, managing director & CEO of Mercedes Benz India.
The fleet of 120 Merc C-Class will be offered on rent to passengers in New Delhi, Mumbai, Chennai, Hyderabad and Bangalore regions. The personal ground transpiration solutions brand operates in the country through more than 1,000 outlets across 39 cities in India. To further strengthen its foothold in the company, Carzonrent have announced to further infuse an investment of Rs 100 crore in fiscal 2014-15.
Commenting on the deal, Eberhard Kern, managing director of Mercedes Benz India remarked, “Mercedes Benz has been the most preferred luxury car brand for top notch corporates across the globe. In India, the growing preference for Mercedes Benz products by exclusive customers who prefer luxury and comfort on their travel, is a strong re-affirmation for the brand’s immaculate equity. Caronrent’s preference for Mercedes Benz cars for its exclusive clientele resonates the trust in the Mercedes Benz brand, which entails safety, reliability, competitive cost of ownership and unmatched residual values that products offer. We are glad to witness the increasing growth of these customers groups who lead a global lifestyle, are widely travelled, have a taste of luxury and are evolved in their preference.”