Mercedes Benz India has inaugurated a refurbished sales facility in Ahmedabad, Gujarat. Being christened as 'Benchmark Cars', it is located strategically at Sarkhej Gandhinagar Highway. The luxurious facility was inaugurated by Mr. Michael Jopp, VP Sales and Marketing, Mercedes-Benz India and Mr. Sanjay Thakker, Chairman, Benchmark Cars. The German luxury automaker has integrated Mercedes-Benz Certified Pre-Owned Car Business with this facility. Spread across 25,000 sq. ft., it is built in a time span of 7 months with an investment of Rs. 2 Crores.
Speaking on the occasion, Mr. Michael Jopp, VP Sales and Marketing, Mercedes- Benz India said, “Ahmedabad remains a key market for Mercedes-Benz India, thanks to the steady growth we have witnessed in this city, with significant contributions to our overall volumes. We have been successfully expanding into new and established markets and are confident of creating new benchmarks in the industry. The customers can look forward to an aggressive year with many new product launches, strategic network expansion, innovative customer service initiatives coupled with a unique brand experience.” The facility is a one-stop automotive luxury destination hosting 12 new cars along with 5 Pre-owned car display.
It also boasts of a plush customer lounge, café Mercedes integrated with exclusive area for accessories and merchandise display and 9 screen video wall. The facility is staffed with 16 professionally trained sales personnel to ensure superlative customer experience and satisfaction. Mr. Jopp further added, “There is a growing demand for luxury cars in Ahmedabad and Mercedes-Benz aims to take advantage of this by offering a superlative product and service range to our discerning customers. We are also refocusing on our POC business, this is the first step and we are confident that together with our partner, Benchmark Cars, we will be able to provide our customers an unmatched luxury experience that would fascinate and enthrall the patrons.”
Mr. Sanjay Thakker, Chairman, Benchmark Cars said, “Benchmark Cars has been associated with Mercedes-Benz for the last 09 years and we are extremely pleased to continue this strong relationship. We now have a state-of-the-art luxury facility in the most prominent location in Ahmedabad that incorporates intricately curated modern interior architecture, which exudes modern luxury. Benchmark Cars is strategically located in Ahmedabad and is now integrated with a Mercedes-Benz Certified section which assures you to Trust the Best with many features, viz. Verified vehicle history, 5-day exchange policy, On road assistance, 139 check point evaluation, Flexible service packages, etc. The convenient location backed by state-of-the-art infrastructure will make this is a landmark of retail luxury in Gujarat. Benchmark Cars, with its luxurious facilities across India, has played an instrumental role in Mercedes-Benz’s success story and we hope to continue supporting the brand in its winning streak.” Some key points of the Mercedes-Benz Certified Section:
a) Attractive Trade in & Finance Options
b) Flexible Service Packages
c) 139 check point evaluation
d) 5-day Exchange policy
e) Verified Vehicle History
f) On road assistance
g) Hassle Free Documentation
h) Peace of Mind