Mercedes-Benz India has inaugurated a new dealership in Chandigarh, which is also its largest car showroom in Punjab. Being named as Joshi Autozone, it was inaugrated by Eberhard Kern, Managing Director & CEO, Mercedes-Benz India and Deepak Joshi, Managing Director, Joshi Autozone. In addition, the opening of this facility also marked the launch of new generation C-Class in Chandigarh.
Eberhard Kern, Managing Director & CEO, Mercedes-Benz India said: “2014, our ‘Year of Excellence’ has been very satisfying for us as we see our strategy pay off, keeping us firmly on track. With the launch of this state-of-art dealership which is also Punjab and Chandigarh’s largest luxury car destination, we are committed to our pledge of creating unparalleled luxury experience for our discerning customers. This is the thirteenth outlet we have inaugurated this year, as we continue to reach closer to our customers both in metros as well in tier II and III cities. Chandigarh has been one of Mercedes-Benz’s key markets and the inauguration of this benchmark dealership reiterates our focus on the market. We are confident that Joshi Autozone will create more value for the ever increasing customer base for the Three Pointed Star in Chandigarh and adjoining markets.”
Part of the ‘Year of Excellence’ strategy, Mercedes-Benz further enhanced its dominant position in the market with the inauguration of the largest luxury dealership in Punjab and Chandigarh. Located at 84, Industrial Area, Phase II, Chandigarh the dealership is spread over 75,000 sq. ft. The state-of-art showroom has an 18 car display, a luxurious Customer Lounge, a Cafeteria, Children Play Area, Boutique Display and New Car Delivery area which are aimed at providing a superlative luxury car purchase experience for the discerning customers. Designed and created to provide a fascinating Mercedes-Benz experience for customers, the new facility has optimum visibility and presence in the area and is conveniently located for customers. The world-class Service Center features 30 service bays that will provide patrons a complete luxury ownership experience. The dealership has a qualified and experienced team of 250 committed personnel ensuring a hassle free and unmatched experience to the customers.
Deepak Joshi, Managing Director, Joshi Autozone, said, “Our association with the iconic Three Pointed Star makes us proud and we are only delighted to take this association further with the inauguration of Chandigarh and Punjab’s largest luxury car dealership. Joshi Autozone has grown along with Mercedes-Benz and it has been our continuous endeavor to deliver the best ownership experience to our patrons. Pursuing the brand’s ‘Year of Excellence’ strategy in 2014, it has been our endeavor to create excellence in all our areas of operation. We are confident that Joshi Autozone Chandigarh will go a long way in further enhancing customer delight and provide them the unique attributes that brand Mercedes-Benz stand for globally. We are hopeful of continuing this growth story for the brand in the growing Chandigarh market.”