Cars in India | Autoportal.com

Mercedes India registers highest ever sales in FY2016

Mercedes India registers highest ever sales in FY2016

Snapshot: Mercedes-Benz recorded its best ever sales by selling 13,558 units in the FY 2015-16

- Comments    |    Write Comment

The German luxury automaker, Mercedes-Benz announced its best ever sales in the Indian passenger luxury car market. The company recorded its best ever sales by selling 13,558 units in the fiscal year 2015-16, marking a 21% increase as compared to last corresponding year’s sales at 11,213 units. Not only this, the company also registered best quarterly sales by selling 3,622 units along with its best monthly sales for the month of March 2016.

Click here to read about recently launched Mercedes-Benz S400!

The Quarter 1 sales momentum achieved is significant against the backdrop of the diesel ban in the key Delhi and NCR market, successive price hikes and a lack of incentives for the automotive sector in the Union Budget. But company’s one of the best product,  the E-Class was the highest selling car model for Mercedes-Benz in the first quarter of 2016. The car recently celebrated its 20 years presence in India. The E-Class’ popularity was closely followed by the C-Class which remained a significant volume contributor in Q1 2016. Apart from the sedans, the SUV portfolio comprising the GLA, GLE and the GL also grew in Q1 2016.

Speaking on clocking best sales ever, Mr Roland Folger, Managing Director & CEO, Mercedes-Benz India, commented “It is a significant achievement for us, as we have maintained our growth momentum in Q1 2016, despite facing multiple market challenges. We have been able to compensate the negative sales impact in the Delhi and NCR market, with a strong double digit growth achieved in most other markets across the country. This strongly underlines the fact that luxury car buyers increasingly prefer Mercedes-Benz. It underpins as well that the loyalty of our discerning patrons is with the brand. Our product drive across the spectrum, the tailor made finance programmes, the unique service initiatives have all been well appreciated, resulting in our historic sales success. Pursuing our ‘go to customer’ strategy we presented world-class retail facilities to our patrons in both new and existing markets. We also remained the luxury car brand with the most comprehensive retail network. This network drive enhanced our growth story even further with new customers opting for a Mercedes-Benz.”

Despite of ban on their diesel vehicles in Delhi, NCR since Jan 2016, Mercedes-Benz India has managed to come up with such an impressive sales for the quarter.

Related car news

  • Mercedes Benz Announces Yuvraj Singh as Laureus Ambassador 12-10-2017 Mayank Gupta Mercedes Benz Announces Yuvraj Singh as Laureus Ambassador
  • All New E Class LWB Skyrockets Mercedes Benz India's Q3 Sales 09-10-2017 Mayank Gupta All New E Class LWB Skyrockets Mercedes Benz India's Q3 Sale...
  • Video – Mercedes-AMG Vision GT to feature in Warner’s Justice League 07-10-2017 Autoportal Team Video – Mercedes-AMG Vision GT to feature in Warner’s Justic...
  • Mercedes-Benz C-Class ‘Edition C’ Launched at Rs 42.54 lakh 03-10-2017 Davender Soni Mercedes-Benz C-Class ‘Edition C’ Launched at Rs 42.54 lakh
  • Mercedes Benz India Delivers 51 Cars in One Day in Kolkata 25-09-2017 Mayank Gupta Mercedes Benz India Delivers 51 Cars in One Day in Kolkata
  • Mercedes-Benz to offer electric version of all its cars by 2022 12-09-2017 Autoportal Team Mercedes-Benz to offer electric version of all its cars by 2...
Helpline