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Mitsubishi Concept XR-PHEV Unveiled at 2014 LA Motor Show

Snapshot: This futuristic crossover design study hints at the upcoming direction of Mitsubishi cars.

Mitsubishi Motors has showcased the futuristic Mitsubishi Concept XR-PHEV at the 2014 Los Angeles Auto Show. This concept car made its global debut at the recently concluded 2014 Paris Motor Show. This futuristic crossover design study hints at the upcoming direction of Mitsubishi cars. The Concept XR-PHEV features bold styling, high performance and an efficient plug-in-hybrid electric vehicle (PHEV) drivetrain.

"We brought the Concept XR-PHEV to LA so that we could talk about our new design direction and how future products will be taking clues from its dynamic lines," said MMNA Executive Vice President, Don Swearingen. "We also brought it to LA to reinforce the message that Mitsubishi is here to stay in the United States.  As we regrow the brand we will introduce new models while updating existing ones, creating a new look and a new value proposition for the brand."

Mitsubishi has made its intentions clear by giving a loud message that it wants to expand its foot-prints and provide the buyers with the latest technology in its vehicles. Even in India, the company would launch two new SUVs in 2015. Although, it is yet unclear that which two SUVs would head to India but in most likelihood, it is going to bring the New Outlander and a New Pajero to extend its line-up. The Managing Director, Uttam Bose was seen saying that, “Sales increase of SUVs will boost the business fundamentals of our operations. Volumes will grow through launch of strategic models.” 

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