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November'14 Sales analysis - A Graphical Study

Snapshot: We bring you a graphical analysis of the Novemeber 2014 sales.

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The sales figures for the automobile manufacturers in India November 2014 are out and Maruti yet again topped the list. While the October month disappointed the industry with negative growth by most of the manufacturers, November has come up with good news for the trade pundits. Maximum manufacturers have shown tremendous growth, with only a handful of them, posting negative growth.

Maruti Suzuki India: Maruti Suzuki recorded a tremendous growth of 19.5% in November 2014 as compared to November 2013. Maruti managed to sell 110,147 units this month as against 92140 units from the same period last year. Maruti also faired well in November as compared to the October sales, thanks to the newly launched premium sedan, Ciaz, entry level hatchback, Alto K10 and revised Swift. Maruti is working on a compact SUV and a premium hatchback, and their launch will definitely take the Maruti's sales, a notch up.

Hyundai Motors India: The Korean manufacturer recorded a growth of 8.7% in November 2014 as compared to November 2013. They were able to sell 54,011 units last month as against 49,681 units from the same month last year. But the sales dipped as compared to the October, when they clocked 56010. Out of the 54000 units, 10000 alone were the Elite i20, the newly launched premium hatchback, which till now, has clocked 54000 units.

Honda Cars India: The one manufacturer who will be more happy than any other car maker would definitely be the Honda. They have posted a stupendous growth of 64% in the month of November 2014 by selling 15,263 units, as compared to 9,332 units of November 2013. This is also a growth over October's sales, when they managed to do 13,242 units. The reason can be accredited to the Mobilio MPV, which is outselling some of the rivals from the segment and also the Honda City.

Toyota Kirloskar Motor: Toyota, the other Japanese automajor, posted a growth of 10% in the November 2014, as against the November 2013 sales. They were able to sell 14,134 units last month, while they clocked 12,748 units in 2013. It is also a minor increase from the previous month sales, as they sold 13,716 units in October 2014. Toyota's only shining star is the Innova MPV, which is still the segment leader. 

Mahindra & Mahindra: M&M, suffered a huge dip in sales in the month of November 2014 as compared to the previous month, October 2014. They managed to sell 42776 units in October month, while they were able to sell only 13,765 units last month. They also posted a negative growth of 18% when compared to 2013 sales, as they did 16,771 in November 2014. Famous for making all sorts of utility vehicles, M&M gave its flagship Scorpio, a much needed update, which doesn't seem like doing much of help for the brand.

Ford India: Ford India, is mostly on a stagnant growth path, with minor growth in November 2014 as compared to both the last year as well as October month's sale. Ford was able to sell 12,762 units last month, a minute 6% growth over 2013 November sales, when they sold 12,050 units. Also, they sold 11630 units in October 2014. Ford will launch its new Endeavour in the coming months as well as the Figo sedan.

Tata Motors: With the end of the festive season, the sales of Tata Motors have started dipping again. They saw a huge dip from 42819 units in October 2014 to 12021 units only in November 2014. But at the same time, when compared to the November 2013 figures, it is a handsome growth of 16%, as they sold only 10,376 cars in that period. Tata is about to launch Bolt hatchback and will expect a good response from the market.

Chevrolet Motors: Chevorlet, like October, suffered a big dip in their sales with a negative growth of 33%. They managed to sell only 4,157 units last month as compared to 6,214 units in November 2014. Chevrolet recently gave an update to their hatchback Beat and the Sedan, Sail. 

You may also be interested to see the October sales numbers!

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