Mercedes-Benz India has announced the launch of 2018 Mercedes-Maybach S 650 at the 2018 Auto Expo in Greater Noida on February 7, 2017. The company would also showcase the E-Class All-Terrain, which made its global debut at the Paris Motor Show in 2016. The E-Class All-Terrain will be launched in the Indian market later in 2018. The German luxury automaker would also present the Concept EQ, based on electric mobility. In addition, Mercedes AMG Petronas F1 team car, AMG & Specialty Car portfolio, luxury sedans and SUVs would dazzle the Mercedes-Benz Pavilion at Hall No. 15.
Roland Folger, Managing Director & CEO, Mercedes-Benz India commented; “Auto Expo remains the much awaited event in the Indian Automotive Industry and we are glad to be associated with it. It gives us a distinct opportunity to showcase our exciting range of new products and technologies to our discerning customers and brand enthusiasts, whom we are committed to fascinate. The Mercedes-Benz pavilion will be a perfect embodiment of modern luxury, future technology and mobility, driving performance, innovative design and progressiveness, all of which are synonymous with our brand promise ‘Best or Nothing’.” Mercedes Benz E Class All-Terrain would come with greater ground clearance, SUV like large wheels and 4MATIC all-wheel drive as a standard feature.
“Apart from the stunning display of our AMG and Dream Cars, our luxury sedans and SUVs; there will be specific products that underline the attributes of Luxury, Versatility and Future Mobility, like no other product. The Mercedes-Maybach S 650, the E-Class All-Terrain and the Concept EQ represents these attributes effortlessly, and will present the most overwhelming product offensive from Mercedes-Benz for the Indian market. The Mercedes-Benz S 650 will debut at the motor show and will kick-off our product offensive towards sustained leadership in the Indian market for 2018. Other than fascinating products, we are also glad to introduce a host of intriguing digital assets during the Auto Expo. An industry first, we will launch an AI based Chatbot, which uses artificial intelligence to answer customer questions on Mercedes-Benz products. It will also have an Artificial Reality based function which will further enhance customer interactivity with the Bot.” Mr. Folger elaborated.