A Ferrari owner has decided to personalise his new 458 Italia in the livery that featured on the Scuderia cars driven by Nikki Lauda back in the golden age of Formula one, the mid-Seventies.
The move might also correspond to this year's movie release called "Rush", directed by Oscar winner Ron Howard telling the story of the rivalry between Niki Lauda and James Hunt back in the seventies. In those days, Scuderia took three consecutive Constructors' titles and two Drivers' both of them thanks to the Austrian driver.
In red with a white roof, featuring the Italian flag going longitudinally across it, with gold rims, the car was prepared with this exclusive design by the Commercial Department at Ferrari as part of the Tailor Made personalisation programme, with the collaboration of a personal designer from the Maranello Style Centre.
The interior has also been fettled with and the seats and central tunnel are now covered in the italian flag motif. The racing aspect is accentuated by the type of seats and the red motif on their stitching, the dashboard and instrument panel and the steering wheel with LEDs, as well as the F1 type gear shifts.
The 458 Italia is according to many the best Ferrari till date. The owner of this two seater berlinetta, powered by the brilliant V8 engine, wanted to make it unique by paying tribute to one of the happiest and most productive eras in the history of the Scuderia.