And finally Rolls Royce achieved what they were looking forward to for a long time now! Rolls-Royce Motor Cars have revealed the sales figures for 2014, and they have performed exceptionally well, achieving a total sales number of 4063 units. The United Kingdom based uber-luxury car manufacturer is on a growth track for fifth a consecutive year, and the sales have quadrupled since 2009.
Sales were recorded strong worldwide with Australia leading the growth chart at 75%, followed by Japan at 60%, Bahrain (up 50%), Kuwait (up 45%), Europe (up 40%), North America (up 30%), Germany (up 30%), Oman (up 27%), Middle East (up 20%) and Korea 20%. The United States is still the largest individual market for the company, while the Rolls-Royce’s home market, the United Kingdom, is the company’s fourth largest individual market.
Torsten Müller-Ötvös, Chief Executive Officer, Rolls-Royce Motor Cars said, “This fifth consecutive record year saw Rolls-Royce Motor Cars break through the 4,000 car sales level for the first time in its 111-year history. The result confirms that our strategy of balanced, sustainable and profitable growth is delivering and that Rolls-Royce remains the world’s leading luxury goods brand. This extraordinary success has been built on strong foundations: pinnacle products, dedicated people and a commitment to ensuring a balanced global sales picture.”
While the company launched the new Ghost Series II in November, which saw a head-strong demand, Wraith also stole the limelight with its first full year of sales. What interested the markets most was the series of bespoke, customized collection models launched. The collection included Waterspeed, Pinnacle Travel and Metropolitan, and unique creations such as the Maharaja Phantom Drophead Coupé.