Royal Enfield plays a vital role in environmental conservation.
The Mahalaxmi Beach cleaning initiative is a welcome step in this direction.
More than 150 riders volunteer to clear 2.5 metric tonnes of garbage from the beachfront.
September 16, 2019, is a red-letter day in the calendar of Royal Enfield lovers. Royal Enfield is committed to conserving the environment. It launched a Beach cleaning drive in Mumbai at the Mahalaxmi Beach by involving more than 150 Royal Enfield enthusiasts from all over the city.
More than 150 riders zoomed towards Mahalaxmi Beach on Monday morning on their Royal Enfield motorcycles to participate in the Beach cleaning drive organized by Royal Enfield. The BrihanMumbai Municipal Corporation (BMC) supported this endeavor of the Royal Enfield community to clean Mahalaxmi Beach and conserve the fragile ecosystem.
These volunteers cleared more than 2.5 metric tonnes of garbage, including non-recyclable plastic covers and bottles. It amounted to two truckloads of trash. This initiative is a welcome step by Royal Enfield and BMC to save the ecosystem from the plastic menace.
Royal Enfield has initiated such environmentally friendly drives earlier, as well. The 16th edition of the Himalayan Odyssey’s zero ‘Single Use Plastic Ride’ along with the adoption of dry-washing of vehicles to conserve water in Chennai are two prime examples of Royal Enfield’s path-breaking efforts in this sphere.
May the tribe increase.