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Mercedes Benz India Appoints Santosh Iyer as Head of Sales & Marketing

Mercedes Benz India Appoints Santosh Iyer as Head of Sales & Marketing

Snapshot: Mercedes Benz India appoints Santosh Iyer (currently serving as Vice President of Customer Service & Corporate Affairs) as new Head of Sales and Marketing.

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Mercedes Benz India has announced the appointment of Santosh Iyer as the new Head of Sales and Marketing, effective from July 1, 2019. He is currently the Vice President of Customer Service & Corporate Affairs and will replace Michael Jopp who assumes the new responsibility of heading the Sales & Marketing function of Mercedes-Benz Malaysia, upon successful completion of his India tenure. Santosh Iyer will be succeeded by Shekhar Bhide, currently Vice-President, Quality, and associated with Mercedes-Benz India for more than two decades.

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Iyer played a significant role in curating industry benchmark Customer Service initiatives and driving the objective of the brand is the ‘Mercedes of Service’ through service differentiation in the luxury segment. He comes across with 20 years of diverse experience in the Indian Automobile domain spreading across sales, marketing, retail, customer service and corporate affairs. He has been associated with Mercedes-Benz India since 2009 and currently is responsible for the Customer Services, Corporate Affairs & CSR functions at Mercedes-Benz India. Under Santosh’s stewardship, Mercedes-Benz India significantly increased its Customer satisfaction scores and topped the J.D. Power CSI rankings for two years in a row.

Santosh Iyer will be succeeded by Shekhar Bhide, currently Vice-President, Quality.

Announcing the organizational change, Martin Schwenk, Managing Director & CEO, Mercedes-Benz India commented that Michael played an important role in leading the company’s Sales & Marketing functions and successfully managed critical market disruptions and headwinds over the last three years. He was instrumental in introducing new digital initiatives and his tenure saw Mercedes-Benz sustaining the number one market position and also topping the JD Power top ranking in Sales Satisfaction. The company highly value his contribution to the growth of the brand in India. Mercedes Benz is equally excited to welcome Santosh who has successfully headed multiple functions at Mercedes-Benz India and played a key role in establishing the ‘service differentiation’ for the brand and driving customer centricity.

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