Korean car manufacturer Ssangyong Motor, part of India's Mahindra Group, has announced that the company achieved its highest revenue last year since its establishment. Sales volume of the company stood at 1,45,649 units, turning into a revenue at 3.4 trillion Won, and growth by over 20% compared to previous year. In 2013, Ssangyong sold 1,45,649 units including 63,970 units for domestic sales and 81,679 units for the exports. This is the strongest sales performance by the brand since 2002.
In the domestic market, sales of models such as 2013 Korando Turismo and New Korando C increased, which helped the company grow volumes by 34.1 percent compared to 2012, which is the highest growth rate in the industry.For the first time, exports crossed the 80,000 units mark, all thanks to the launch of the New Korando C and Rodius. Annual revenue also grew for four consecutive years, all because of record high exports and strong sales growth in the domestic market, increasing by 21.3 percent over the previous year. It is the highest ever since the company was established, while the previous highest revenue was 3,435.5 billion Won in 2005.
Lee Yoo-il, CEO of Ssangyong Motor, commented, “last year, the company achieved meaningful results despite the difficult external business environment in terms of sales and revenue growth and loss reduction,” adding, “this year as well, we will address and overcome its challenges to continue to firmly build the foundation for a turnaround.”