Tata Motors has stopped production of its ambitious and dream project Nano. The automaker is currently producing the small hatchback only on made to order basis. In June only one unit of the Tata Nano was built compared to 275 units produced in same month last year. Despite being a revolutionary product, poor sales and steep decline in demand have forced the homegrown brand to stop Nano’s production.
Tata Nano was launched almost 10 years ago as the brain child of Ratan Tata, the chairman emeritus of Tata Sons. Since the very beginning the car has seen turmoils, starting with setting up the factory in Singur to the poor sales number. The philosophy behind this small car was to offer Indians a car at a very affordable price. To be precise, this came as the cheapest car of the world.
Despite being a very practical product, Tata Nano couldn’t fetch the desired response from buyers. Tata Motors tried to boost its sales by introducing variants and even an AMT as well. However, the grim scenario didn’t change much.
Now, with the regular production of the car stopped, Tata is planning to roll out an electric variant of the car. Considering the fact that India is moving towards zero emission mobility, Nano EV could be a very good option for the buyers in future. With the Tiago and Tigor already received electric powertrain technology we hope to see the Nano electric soon on Indian roads.