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Tata Nano sales drop; dealers stop placing orders

Tata Nano sales drop; dealers stop placing orders

Snapshot: Tata Motors has shipped just 57 units of the Nano in October 2017, whereas 726 units were dispatched in October 2016.

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As Tata Motors gear up to get the electric Nano on sale, there is another factor that may hurt the company’s business planning. Currently, Tata dealerships have stopped placing orders for the Nano and are looking to clear the pending inventory soon. With this situation coming up, the company is suffering from a sharp decline in the dispatches to double digits.

According to popular sources, the Tata vendors have not yet asked the company to start developing BS VI compliant engines, which means that the car may not be in the market after 2020. Tata Motors has not yet revealed any official word about the future of the petrol-powered Nano, but the revelations from the vendors prove that the company is not making any attempts to push the product any further.

Tata Motors has shipped just 57 units of the Nano in October 2017, whereas 726 units were dispatched in October 2016. The company is presently focusing on producing and pushing products that have a higher margin. The Tigor and Tiago are presently the two cars that account for a majority of sales in the company’s retail story.

Though the Nano moniker may seem to be nearing an end soon, the car would be continued in the form of Jayem Neo, which is the electric version of the Nano. The Tata Jayem Neo will be produced and marketed by Jayem Automobiles, which is a company based in Coimbatore. This EV is designed and produced solely for the cab fleet operators. In this development, Tata’s role will be to manufacture and supply the body-shell of the car to Jayem Automobiles.

The present Tata Nano GenX is powered by a 624-cc engine which produces a maximum power of 33 bhp along with a peak torque of 45 Nm and the power is sent down to the rear wheels.

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