Everybody in India knows that Tata Nano is the marketing pioneer of the country. They always find a unique way to promote their products. The latest out-of-the-box idea by the Nano marketers, is a cool new jingle known as the “Sound of Awesomeness”. This new tune is a pleasant-sounding song that can really get anybody's feet tapping hard on the ground, even if it was heard for the first time.
This song was composed by a renowned classical Jazz musician named Dhruv Ghanekar, and was sung by an Indian playback singer named Gayathri Iyer who is really famed in Bollywood. The blend of both these renowned figures of the music industry put out a song that will get everybody hooked to it. The music is very juvenile, snappy and out-and-out appealing, that will definitely leave you craving for more.
The tune has already hit many radio stations, and is also available in 4 clips. One is 20 seconds, 30, 60 and a 90 second clip respectively. Not just on the radio, the tune has created a ripple effect on the internet and is slowly passing to many websites, and music streaming pages. It has made its way to social networking sites too, which allow you tot hear and download the file or share it with your friends. This song can be definitely be defined as a people pleaser.