Tata Tiago, the current best seller from the Indian manufacturer, has racked up booking over 50,000 units since its launch. The hatchback had hit the stores back in April 2016 and has recieved quite a good response since then.
The latest Tata Tiago’s sales have grown slowly after its launch. In the month of April, Tata was able to sell 3,022 units of the hatchback. In July it sold 5,114 units, whereas in August, the sales dropped to 4,527 units. Last month the homegrown company sold a total of 4,557 units. The Tiago is the first Tata car which features the impact design language of Tata, and one has to admit that this impact design language has become quite popular in the Indian market.
With the brilliant response from the market and massive number of bookings, the waiting period has shot up to four months for some variants. However, the waiting period should not be a deal breaker as the company took only two months to manufacture the first 10,000 units of the Tiago. The hatchback has been manufactured in Tata’s Sanand plant where the company only produces two cars - the GenX nano and Tiago.
The Tiago hatchback is powered by a 1.2-litre three-cylinder Revotron petrol and a 1.05-litre three-cylinder Revotorq diesel engine. Both the engines are mated to a 5-speed manual gearbox, which is quite decent for a Tata car. The petrol engine churns out 83.8bhp of power and 114nm of torque. Whereas the diesel engine makes 69bhp of power and 140nm of torque with very less turbo lag, which makes the car nice to drive in the city conditions. With the success of the Tata Tiago, the company is planning to launch the Tiago with an AMT gearbox with the hope of banking on the growing demand of automatic cars in India.
The Tiago is priced in the range of Rs. 3.2 lakh to Rs.4.8 lakh for the petrol variant and the diesel variant is priced from Rs. 3.9 lakh to Rs. 5.6 lakh. Considering the features on offer, the prices seem to be quite attractive and make the car a great deal to buy.