Earlier, we reported on the launch of the Hyundai's global CSR campaign “Happy Move – Save Our Heritage” in the country, and this initiative has concluded recently for the first phase. The initiative reached out to more than 2,300 across various schools in Delhi. This CSR initiative was carried out at the monuments of Safdarjung Tomb, Qutub Minar, Old Fort and the Firoz Shah Kotla where many visitors witnessed its impact.
Hyundai Motor Group’s CSR is centred on 4 main pillars “Safe Move, Happy Move, Green Move and Easy Move”, where Happy Move is an integral Hyundai’s effort to create a safe and happy world. This initiative was organized in association with the Archaeological Survey of India (ASI), hosting 80 Happy Move Global Youth Volunteers from South Korea and 25 from India who together conducted awareness drives at heritage sites and various school in the vicinity of these sites.
This initiative basically revolves around the conservation and maintenance of gardens and conducting awareness activities to educate the visitors about the value of heritage. In fact, during the launch to spread the message amongst children, volunteers also conducted a school contact programme at Sarvodya schools at Chanakya Puri, Daryaganj, Mehroly and INA colony.
This program has been appreciated by many and with such a response, Hyundai Motor India is planning to enter into the 2nd phase of this initiative later this year.