German car manufacturer, Volkswagen has been in lights due to it’s emission scandal, but the company has been trying to make it right ever since. Volkswagen is laying its foundation for the future with its evolution into a world-leading provider of sustainable mobility. In order to achieve these goals, the Board of Management with the approval of the Supervisory Board has adopted a future program, "TOGETHER – Strategy 2025". The company’s strategy is to introduce over 30 electric-powered vehicles by the year 2025 with a target to retail about 2-3 million a year.
During the presentation of the new strategic direction in Wolfsburg, CEO Matthias Müller said, "Volkswagen has always enriched the lives of millions of people all over the world with its brands and products. Our aspiration is to continue that success story and play a leading role in shaping auto-mobility for future generations, too. This will require us – following the serious setback as a result of the diesel issue – to learn from mistakes made, rectify shortcomings and establish a corporate culture that is open, value-driven and rooted in integrity."
"Our future program 'TOGETHER – Strategy 2025' will make the Volkswagen Group more focused, efficient, innovative, customer-driven and sustainable – and systematically geared to generating profitable growth. We aim to create lasting value for all our stakeholders. This can only be achieved together – with our employees, with and for our customers, shareholders and business partners – while being fully aware of our responsibility toward society and the environment," Müller continued.
The plan will also include developing in-house capability for battery technology for further assisting its electric vehicle plans. The company is heavily betting on diesel engines to meet emissions targets, but that particular strategy in turn backfired upon the discovery. The aforementioned device primarily comprised the engine control software that turned emission controls on when the car was on a test stand, but turned them off in everyday driving.
Mueller explained that Volkswagen would require more electric vehicles to meet not only stringent government emissions limits of carbon dioxide, but also the greenhouse gas and other pollutants too.