It would not be wrong to say that the automotive market is the most rapidly growing market in the world and so is the rapidly growing product line. The difference between the products is decreasing, with the ever increasing models and overlapping technologies. To deal with this situation, automakers come up with new nomenclature rules and now Volkswagen has also joined the list.
According to Volkswagen Group Malaysia (VGM) managing director, Armin Keller, Volkswagen will adopt a new torque-based naming system for Asian markets. The initial nomenclature will be adopted in Malaysia followed by other major auto markets including India. Audi and Mercedes-Benz announced their new naming systems recently.
“In addition to horsepower, torque is a crucial factor that tells the car’s performance – high torque offers better acceleration, better performance, better drivability, more driving fun as well as a more convenient driving experience,” said Keller at the on-going Volkswagen Das Event in Shah Alam.
For example, both the Polo 1.6 MPI and the Polo 1.2 TSI produce same 105 ps of power, but has different torque output. While the latter produces 175 Nm of torque, the former lags out at 153 Nm of torque. By following the new naming structure, the names will be changed to 153 MPI and 175 TSI badges respectively.
But why torque, some may ask? According to Volkswagen, torque is equally important as the power output, as more torque means better acceleration and performance. To start with, the Malaysian markets will get a re-labelled CC and Passat. Though, when will the change happen, VW is not disclosing any timeline.