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Volvo unveils more luxurious S90 Excellence ahead of Guangzhou Motor Show

Snapshot: The Volvo S90 Excellence will be the luxurious version of the S90 saloon and will be unveiled along with the S90 L, long wheelbase version of the S90.

As the Volvo India is gearing up for the S90 saloon launch in the country, Volvo Car Corporation is all set to present the S90 Excellence and S90 L at the 2016 Guangzhou Motor Show. Ahead of its first public appearance at the Guangzhou, Volvo has unveiled the details and images of the S90 Excellence, a luxurious version of the S90 saloon and S90 L, a long-wheelbase version.

Talking of the S90 Excellence first, it is the more luxurious version of the S90 saloon as mentioned above and offers an extended set of features as compared to the regular saloon. Some of the notable features are - a full panoramic roof, foldout worktables, clever storage, a heated and cooled cup holder, an adjustable footrest and a built-in entertainment system.

The Swedish automaker has also included a built-in refrigeration compartment and handmade crystal glasses from Swedish glassmaker Orrefors. The S90 Excellence will also see the debut of the Volvo's lounge concept which replaces the missing front passenger seat with an ottoman and a touchscreen infotainment system.

While the three-seat design is based on the extended S90 L's platform to give an extended legroom in the compartment, the removal of front seat ensures a further improved rear passenger legroom and forward visibility. As for the S90 L, it is a 120mm-longer version of the S90 saloon designed to offer more rear legroom.

Speaking at the launch of the long-wheelbase S90 in Shanghai, Håkan Samuelsson, president and chief executive of Volvo, said, “With three plants – and the designation of one car line to each – Volvo has created an efficient production structure ensuring capacity for growth.”

Volvo is currently producing the S90 saloon in Torslanda, Sweden, Europe so far, but given the demand of the luxury vehicles in China and Eastern countries, Volvo has decided to move the production of the S90 to China, which includes S90 Excellence and S90 L too. Manufacturing of the range-topping S90, the S90 L and S90 Excellence is scheduled to take place in Daqing in the Heilongjiang province of North China.

In fact, both the new models are designed specifically for China, where wealthy passengers love to be chauffeur driven rather than driving themselves. If demand for the vehicle arises from elsewhere, Volvo will export both the S90 L and Excellence models globally. Volvo is also mulling for production of the future 40 and 60 series models in the East Asian country as well.

Just so you know, Volvo is owned by Chinese carmaker Geely, and hence China is a viable production option for the company. Geely has confirmed that a large number of the 60 series models like the S60 and its V60 estate equivalent will be built in Chengdu in China’s Szechuan province. The compact 40 series will be produced at a yet-to-be-finished plant in Luqiao, Shanghai, owned by Geely.

The site will also produce the models for the Geely’s new Lync&Co brand that use Volvo's Compact Modular Architecture. Volvo’s new Chinese plants will join its two European plants - one in Sweden and the other in Belgium. A new plant in South Carolina, U.S is on the cards to make the 60 series models primarily for North America.

Lars Danielsson, Volvo's senior vice president for the Asia Pacific region, said, "We are leveraging our advantage of being one company [with Geely] instead of a joint venture [in China]. China will replace the US as the world’s largest premium carmaker with over two million units this year.”

China is one of the biggest market for Volvo and hence a lot of focus on reducing the cost by local manufacturing is considered. Volvo sold 54,496 units ]in the first eight months of 2016 in China, up 10 percent from last year.

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