The Western India Automobile Association (WIAA) in partnership with AAmby Valley and Hindustan Times organized “Women’s Rally to the Valley” that began on Sunday, March 6, 2016. This car rally was organised to support women’s safety ahead of Women’s Day, which is on 8th March. The Rally was flagged off from the Sahara Star hotel near the Mumbai domestic airport at 7am by Valsa Nair Singh, Principal Secretary, Tourism and Culture, Government of Maharashtra.
This car rally supports the cause “Women’s Safety”, an issue that needs urgent attention due to the number of growing attacks on women in recent times. The main aim here is to help women voice themselves to demand a safe city and create awareness amongst the citizens of our country to build a protective society for women. The rally kick started from from Hotel Sahara Star and will conclude at Aamby Valley City, where all the participants will enjoy an Beach Party with loads of entertainment and water sports activities.
In a press conference, Mr Prateek Tandon, Head Events Aamby Valley City Hotel Sahara Star said, Womens Rally to The Valley is yet another initiative by Aamby Valley City which is in sync with the principles and philosophy of our company. In todays world Women Safety is a topmost priority and through this initiative we are spreading awareness about it. We are proud to celebrate the spirit of woman hood on the occasion of Womens Day in such a grand way. With 1000 women participants in the rally this Womens Day will be the most memorable one.
Around 240 cars and 1,000 women participating this year where a 77-year-old veteran rally driver Katie Bhathena, who will be the first to be flagged off at the event. The rally results will be adjudged on the bases of point system, based on time, distance and speed.