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Worldwide Sales of Toyota Hybrids Top 6 Million Units

Snapshot: Toyota Motors to launch 15 new hybrid vehicles worldwide within the next two years

Toyota Motor Corporation has announces its worldwide sales of its Hybrid vehicles topped the 6 million unit mark as of December 31, 2013. The latest million-unit milestone was achieved in the fastest time yet for Toyota, taking just nine months.
 
Toyota encourages the mass-market to adopt hybrid vehicles as it believes that environment-friendly vehicles can only truly have a positive impact if they are widely used.
 
In January 2014, the company sold 24 hybrid passenger car and one plug-in hybrid model in approximately 80 countries and regions around the world. Moreover, the company plans to launch 15 new hybrid vehicles worldwide within the next two years. Toyota will continue to expand its product lineup and will increase the number of countries and regions where it sells hybrid vehicles.
 
Toyota calculates that as of December 31, 2013, Toyota hybrid vehicles2 have resulted in approximately 41 million fewer tons3 of CO2 emissions—believed to be a cause of global warming—than would have been emitted by gasoline-powered vehicles of similar size and driving performance. Toyota also estimates that its hybrid vehicles have saved approximately 15 million kiloliters of gasoline compared to the amount used by gasoline-powered vehicles of similar size.
 
In August 1997 in Japan, Toyota launched the “Coaster Hybrid EV” and launched the “Prius”, the world’s first mass-produced hybrid passenger vehicle, in December.  Since then, Toyota hybrid vehicles have received tremendous support from consumers around the world.
 
Toyota has positioned hybrid technologies that enable the use of different fuel combinations, including the component technologies necessary for development of various environment-friendly cars, as core environmental technologies for the twenty-first century. Toyota therefore, plans to continue working to raise performance, reduce costs, and expand its product lineup, including that of non-hybrid environment-friendly vehicles, to create vehicles that are popular with consumers.

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