Yamaha Motors India registered an annual sales growth of hefty 34 percent in the previous year. The Company strengthened its position by clocking sales of 6,51,487 two-wheelers in 2013 as compared to 4,86,810 units in the year 2012. With the domestic market sales groth of 32.60 percent, the company sold 4,61,814 two-wheelers in 2013 against the 348,346 units in 2012. Whereas, the exports of the company grew by 37 percent and stood at 189,673 units, while 138,464 units were exported in the previous year.
In December'13, Yamaha witnessed a growth of 58 percent, the company sold 39,777 units in the domestic market against 25,123 units sold in December 2012. In the export markets, the Company sold 25,220 units in December 2013, compared to 22,360 units sold in the same month last year, achieving a growth of 13percent. Overall sales of the company grew by 37 percent where the sales stood at 64,997 units in December 2013 against 47,483 units sold in December 2012.
Elaborating on the results, Mr. Roy Kurian, Vice President – Sales & Marketing, Yamaha Motor India Sales Pvt. Ltd, said, “Despite industry travails, 2013 was an excellent year for us and we are certainly pleased with our performance this year. Apart from our new scooter launches, the robust results can be attributed to our strong product portfolio and steadfast customer confidence. Our innovative marketing strategies and exciting product portfolio across segments have also helped us reap good results. We’re looking at further expanding our dealership network across India as well as enhance our customer care services. The future definitely seems exciting and we look forward to improving our performance in 2014 as well.”
Currently Yamaha Motors sells a wide range of two-wheelers in India. Ranging from Fazer, FZ-S, FZ , SZ-X, SZ-R, SZ-RR, YZF-R15, SS125, YBR 125, YBR 110, Crux and scooters- Ray and Ray Z to hig-end models like VMAX, YZF-R1 and FZ1.