The last few months had been very happening for Yamaha, as we saw series of launches from the Japanese manufacturere. The buyers received updated models of the 160cc offering from the Yamaha, the famous naked motorcycle for FZ and its faired avatar, the Fazer. Both the models got upgraded to their V2 avatars, receiving the BlueCore technology. Yamaha Motor India Sales Pvt. Ltd., today introduced the same Blue core in the new SZ-RR Version 2.0, an upgrade to its SZ-RR bike launched in 2013.
Based on the Blue Core develompent idea, the SZ-RR gets power from a newly designed air-cooled 149cc 4-stroke, SOHC, single-cylinder engine. Coming in 3 color options Red Dash, Ivory White, and Green Arrow, the Yamaha SZ-RR V2.0 will be priced at Rs 65,300 (ex showroom Delhi), and Rs 66,461 (ex showroom Chennai).
Key features include a new engine that maintains original SZ Series’ power delivery feeling while the fuel efficiency (11% improvement over the 2013 model) is greatly improved. Newly designed tubeless tires, instrument panel, handlebar holder with SZ logo, and shroud fitted for a more sporty character feature.
Roy Kurian, Vice President, Yamaha Motor India Sales Pvt. Ltd, launched the all new SZ-RR V2.0 at the closing ceremony of ‘Mission 10000km’, coincodong with the ongoing festive season. With Blue Core tech now inducted in SZ-RR, customers have advanced choices for fun riding in the city. Demand for standard segment commuter motorcycles is projected at 1.1 million units in 2014.
Yamaha hopes to make new inroads in its customer base with its SZ-RR V2.0 launch and is bullish about maintaining strong growth numbers reported in recent years. Targeted at the age group of 25-35 years, Yamaha is hopeful of significant growth in the Indian customer base, especially a mileage conscious target audience.